After the 2011 poll and the aftermath violence that
ensued, Buhari himself and everyone in the country, including political pundits
all over the world that are interested in Nigeria and African politics
concluded that ‘that was the end of Buhari in anything related to politics in
the country’ Him, himself realised say him don fuck up, and he declared that he
was done. Shi ke’ nan angama, Ba ni, ba tsiasa(No me, no politics).
All these were because of the comments that triggered
the wanton destruction of lives and properties in some parts of the North that
was linked to him. But today, after just a little less than four years, Buhari
has become the darling of everyone; I also, almost caught the bug. The media,
the almighty, all-knowing, and revered Nobel laurel, Prof Wole Soyinka, even the
once upon a time El Rufai and everyone now seems to be singing Buhari’s and APC’s
praise in the highest of tones. APC!!! =CHANG!
The question now is: what has APC and Buhari done so
well that now swayed potential voters, including the likes of OBJ, who’re
members of the opposing party, PDP to all be rooting for their governance as a
substitute for the failed and handicapped PDP? Are there lessons or indications
to draw from this “Sai Baba and the APC’s wind that’s blowing?
Just a little while ago, before political activities
for 2015’s change of baton kick started, there was a rumour of the hiring of
Obama’s campaign manager by the APC to come and strategies for them, while the
PDP and her media and Public Relations’ handlers, in their arrogance and self-confidence
went to sleep, under-minding what the foreign strategist could be bringing to
the table that could give an edge to any candidate from potential opposition.
Their PR and media handlers refused to rehearsed the objective of PR and to
device winning strategies. They forgot that PR and information and actions to
keep the people on your side are none static, and so required continuous tinkering
and re-strategizing. You can’t win today’s war with yesterday’s tactic
“Public relations is
acknowledged to be very vital to the survival of organisations, institutions and
individuals. Through its multifaceted functions of evaluating attitudes and
executing actions, it eliminates suspicion and friction thereby, providing
bridges of understanding upon which goodwill reigns between an organisation and
the publics that deal with it. As a planned communication, public relations is
capable of redeeming an organisation’s image (however poor an organisation
finds itself) and in its place, restore confidence, goodwill and mutual
understanding and patronage that every organisation needs for survival. Since
public relations is all about creating mutual understanding through action,
information and communication, as well as, knowledge management, the imperative
of every organisation seeking to maintain mutual understanding with its teeming
publics for harmonious coexistence can no longer be overemphasized” That’s just
the difference, just the international touch of sincerity in managing conflict.
(www.bpcomms.org)
Yesterday, let me remind you, Buhari was in the Church
in his region (North) to confer with the pastors, whom they said he was going
to persecute and kill if they don’t convert to Islam. And that was after
meeting with their southern counterparts the previous day. And you and all of
us, all know that Buhari wouldn’t had even entertained that piece of killer
punch in his rigid thought, talk less having it in his campaign itinerary. What
does that suggest? Just one thing. Our media planners and strategist are lazy, they
lack the capacity to think, and even if they do, they don’t think out of the box
and their dogma, simple. Give it to APC, give it to Lai Mohammed, whether all
what they’re promising and saying’re all lies, it remained to be seen how far
they can go! And you should know what to expect in an APC government should per
adventure APC wins. Should APC wins and form the next government; you should
expect a government of lies, propaganda, and others. And should PDP wins,
expect to keep up with our sluggish, none responsive, going to sleep and lazy
Nigerians way of handling serious issues. This is your pick, they lay before us
life and death, chose life that you may live.
www.bpcomms.org.
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